PT

Pooja Thakur

Digital Marketer
Open to Digital Marketing Opportunities

Hi, I'm Pooja Thakur

With hands-on exposure to Google Ads, SEO, social media strategy, and performance marketing — proven ability to translate audience insights and competitor research into focused campaign decisions that drive real results.

2Internships
3+Projects Done
BBAMarketing
P Traffic +240% ROAS 4.2x Campaign Performance Channel Breakdown SEO ADS SOC PPC EM REF #1 SEO Rank Organic Growth Google Ads Certified ✓ Meta Ads High ROAS Analytics Data Driven
Google Ads+ SEO
PerformanceMarketing
BBAMarketing, 2025
Scroll
Talent Management Brand Strategy Performance Marketing Social Media Marketing Google Ads Facebook Ads SEO & SEM Lead Generation Marketing Analytics Audience Targeting Talent Management Brand Strategy Performance Marketing Social Media Marketing Google Ads Facebook Ads SEO & SEM Lead Generation Marketing Analytics Audience Targeting
BBA Marketing — Sardar Patel University
ANALYTICS #1 SEO Organic Growth Google Ads ✓ ★★★★★

Turning Insights Into Campaigns That Drive Real Results

I'm a digital marketer with hands-on exposure to Google Ads, SEO, social media strategy, and performance marketing. I have a proven ability to translate audience insights and competitor research into focused campaign decisions that actually move the needle.

Through internships in business development and growth strategy, I've built a strong foundation in market analysis, audience targeting, and brand communication — and I'm looking to grow as a Digital Marketer where I can contribute from day one and build expertise across channels.

BBA Marketing — Sardar Patel University, Mandi (2022–25)
Hands-on with Google Ads, SEO, Meta Ads & Social Media Strategy
Business Development Intern — Wandermonks Travel Company
Growth & Strategy Intern — Choice International Limited

Where I've Worked

Hands-on internship experience in business development, growth strategy, and market analysis.

W
Internship Aug 2025 – Oct 2025

Business Development Intern

Wandermonks Travel Company

Executed multi-channel outreach campaigns, improving lead engagement and customer touchpoint effectiveness.

Analyzed customer behaviour and preference data to sharpen audience targeting and improve messaging relevance.

Aligned brand communication with current market trends, contributing to stronger campaign positioning and reach.

Conducted competitor research and customer analysis to identify content gaps and refine conversion-focused messaging.

Multi-channel Outreach Audience Targeting Brand Communication Competitor Research
C
Virtual · Internship Dec 2024 – Feb 2025

Growth & Strategy Intern

Choice International Limited (Arth Nirmit)

Performed market, audience, and competitor analysis to surface growth opportunities and guide digital marketing strategy.

Translated research insights into actionable content direction, audience segmentation plans, and outreach messaging.

Monitored industry trends and brand positioning to support content planning and social media engagement strategy.

Contributed to campaign planning discussions by presenting data-backed insights to support strategic decision-making.

Market Analysis Content Direction Audience Segmentation Campaign Planning

Services I Offer

End-to-end digital marketing solutions designed to grow your brand, attract your ideal audience, and drive measurable results.

SEO & Organic Growth

Data-driven SEO strategies that improve rankings, drive qualified traffic, and compound your growth over time.

  • Technical SEO Audits
  • Keyword Research & Strategy
  • On-page & Off-page SEO
  • Local SEO Optimization

Content Marketing

Compelling content strategies that educate, engage, and convert your audience at every funnel stage.

  • Blog & Article Writing
  • Content Calendar Creation
  • Video Script Writing
  • Campaign Copywriting

Social Media Marketing

Strategic social media management that builds community, increases brand awareness, and generates leads.

  • Instagram & LinkedIn Growth
  • Reel & Content Strategy
  • Community Management
  • Audience Targeting

Talent & Brand Management

Supporting talent operations, brand collaborations, and digital representation for creators and professionals.

  • Brand Collaboration Strategy
  • Talent Coordination
  • Audience Engagement Planning
  • Digital Presence Building

Analytics & Reporting

Clear, actionable insights from your data so you always know what's working and where to invest more.

  • GA4 Setup & Reporting
  • Custom Dashboard Creation
  • Campaign Performance Reports
  • Conversion & Lead Tracking

Featured Projects

Academic and internship projects that demonstrate real strategy, execution, and results.

Social Media
Strategy, Growth & Engagement

Social Media Strategy — Growth & Engagement Project

Developed a platform-specific social media strategy aligned with campaign goals and user behaviour trends, strengthening brand consistency and audience recall across platforms.

PlatformSpecific Content
BrandConsistency
LeadFocused Messaging
Paid Advertising
Google Ads — Full Funnel Strategy

Driving Results with Google Ads — Full-Funnel Campaign Project

Designed and implemented a structured full-funnel Google Ads approach to improve campaign visibility and lead-generation potential. Leveraged audience segmentation and keyword strategies aligned with user intent to increase ad effectiveness across different audience stages.

FunnelBased Approach
IntentDriven Targeting
HigherAd Effectiveness
SEO
SEO Website Project

Building Brand Presence — SEO & Organic Growth Strategy

Improved search visibility through keyword-optimized content and structured on-page SEO. Strengthened long-term organic growth by implementing a planned SEO and backlink strategy aligned with technical SEO best practices.

On-pageSEO Optimized
BacklinkStrategy Built
TechnicalSEO Applied
Business Development
Internship · Wandermonks Travel Co.

Customer Outreach & Lead Engagement — Travel Sector

Coordinated multi-touchpoint customer communication strategies, analyzed interaction patterns for better audience targeting, and gathered competitor insights to strengthen brand positioning and conversion rates.

MultiTouchpoint Strategy
AudienceInsights Derived
BrandPositioning
Growth Strategy
Internship · Choice International

Market Research & Growth Strategy — Financial Sector

Conducted in-depth market, customer, and competitor analysis to identify growth opportunities. Derived actionable insights to guide communication planning and outreach strategy aligned with business objectives.

MarketResearch Done
GrowthOpportunities Found
DataBacked Strategy
Brand Management
Academic Project

Digital Brand Presence — Integrated Marketing Approach

Developed an integrated marketing communication strategy combining SEO, social media, and content to build a cohesive brand presence. Focused on audience alignment and consistent messaging across all digital touchpoints.

IntegratedStrategy
ConsistentBrand Voice
MultiChannel Approach

My Skills & Tools

Technical Skills

Social Media Marketing85%
Performance Marketing80%
Google Ads (SEM)80%
Search Engine Optimization75%
Marketing Analytics77%
Lead Generation72%

Soft Skills & Tools

Analytical Thinking
Communication
Problem Solving
Time Management
Relationship Management
Audience Targeting
Google Ads
Facebook Ads
SEO Tools
Instagram
LinkedIn
Marketing Analytics
Lead Generation
Canva
Notion
MS Office

What They Say

"Pooja demonstrated strong research and analytical skills throughout her internship. Her competitor analysis reports were thorough and directly informed our content strategy for the quarter."

CI
Strategy Team Choice International (Arth Nirmit)
★★★★★

"Her understanding of audience behaviour and digital marketing fundamentals is impressive for someone at this stage of her career. Pooja has the right attitude and skills to thrive in brand or talent management."

MP
Marketing Professional Industry Mentor
★★★★★

"Pooja brings structure and clarity to every project she works on. Her communication is excellent and she takes initiative without needing to be pushed. A real asset to any marketing or management team."

PR
Peer Reviewer Sardar Patel University
★★★★★

"Working with Pooja on group projects was always smooth. She has a rare ability to coordinate people and keep things on track — combined with sharp analytical skills, she's someone brands will want on their team."

CS
Classmate & Collaborator BBA Marketing, SPU
★★★★★

Ready to Work Together?

Let's connect and explore how I can bring value to your brand, team, or talent roster.

Get In Touch

Let's Work Together

Have an opportunity or project in mind? I'd love to hear about it. Send me a message and let's create something amazing together.

Location Delhi, Paschim Vihar (Available Pan India)

I typically respond within 24 hours.

Message Sent!

Thanks for reaching out. I'll get back to you within 24 hours.